Facial Cleansing Routine
We need to rethink our facial cleansing routine
for everyone's future
We need to rethink our cleansing routine
for everyone's future
..the next time you pick up a facial cleanser.
Because you'll notice one thing.
You'll notice most cleansers share one common ingredient, and that ingredient is water.
And there’s a lot. Up to 90%.
7 million gallons of cleanser water is shipped across the united states EVERY YEAR, which leads to tons of wasted emissions.
And those emissions impact everyone - people & their homes, animals & their habitats - especially Polar Bears, Green Sea Turtles and Monarch Butterflies.
Let’s break down the numbers.
271 MILLION bottles of facial cleanser were sold in the US in 2021 (Statistica), and the average cleanser is 5.2oz (150ml), with at least 60% (3.2oz / 94ml) being regular water - which adds up to almost 7 MILLION gallons of water shipped around the US for cleanser alone.
Now think of all the other water based products in you home - hand soap, dish soap, shampoo, body wash.... the list goes on.
"Changes in climate and extreme weather events have already begun to affect people and nature across the globe. And climate change exacerbates other threats like habitat destruction, overexploitation of wildlife, and disease."
(World Wildlife Fund)
WE NEED TO SWITCH TO FORMATS LIKE THIS…
Slash YOUR carbon footprint without compromising quality
Get the same results without the emissions & plastic
Adding drinking water at home has zero impact on what ingredients can be used in the cleanser or how those ingredients perform when mixed with water.
Plus all cleansers contain preservatives, so as long as the cleanser is mixed in a clean dispenser with drinking water, there is no concern about contamination.
Come Join the revolution
For your skin & our planet
This gentle cleanser is for dry, sensitive, oily and blemish prone skin.
We formulated it with a team of cosmetic chemists and a PHD in microbiology. Adding the water at home has no impact on the quality of the ingredients that cleanse your face.
We set out to match or beat existing cleansers by blending gentle chemistry with well researched and effective natural extracts including glycerin, ceramides and superfood extracts.
Key ingredients
Ingredients:
Aqua, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Lauroyl Methyl Isethionate, Sodium Chloride, Glycerin, Cucumis Sativus (Cucumber) Fruit Extract, Lycium Barbarum (Goji Berry) Fruit Extract, Citrus Medica Limonum (Lemon) Fruit Extract, Panax (Ginseng) Root Extract, Taraxacum Officinale (Dandelion) Extract, Ceramide 1, Ceramide 2, Ceramide 3, Ceramide 6 II, Butylene Glycol, Hydrogenated Lecithin, Caprylic/Capric Glycerides Polyglycerin-10 Esters, Pentylene Glycol, Aloe Barbadensis (Aloe Vera) Leaf Extract, Tocopherol (Vitamin E), Phenoxyethanol, Tetrasodium EDTA, Sodium Hydroxide.
Pod Ingredients:
Hemp, natural waxes, resin and oils.
So what do you think,
would you be willing to give it a try?
Backed by our 90 day guarantee
We are etee - everything touches everything else - and we have served over 300,000 customers in the past 6 years, and we make our cleanser right here in Toronto, Canada (which means strict Canadian regulations and high workplace standards) and everything is backed by our 90 day guarantee.
