How-To Get 'Stubborn' Folks to Adopt Your New Foodwraps

November 17, 2019

We've all been there.  You surf online, find something new and cool, it arrives in the mail and you are pumped, then you try to get your household to jump on-board and they just can't change their...

How to Get 'Stubborn' Folks to Adopt Your New Dish Soap

November 13, 2019

When your Dish Soap arrives, some family members or flat-mates may be resistant to the new change - no judgement this happened in my house and I helped develop the stuff! Here's the thing, our soa...

How To Use Your New Dish Soap Concentrate

November 13, 2019

So how do you use this stuff? Fear not friend, it's pretty simple. Check out this video or read below. Fill your dispenser with 375ml (12.6oz) of water (makes 400ML of dish soap) Rip open one end...

Your Plastic Free Journey Starts Here...

November 13, 2019

In 2017 my buddy Pj and I launched etee after many hikes along the plastic littered shoreline of Lake Ontario and 16 months of product development.   The mission? Develop innovative solutions to ...