So like I said, we're really excited about this 100% plastic free laundry detergent packaging. And if it works for our LD, we'll probably transition it to all our powders.
But it sweats like a marathon runner in 30 degree sun, meaning the bag will have some minor grease marks.
So my question to you, is if you were walking through the grocery store aisle and saw this, would it put you off / think there's something wrong with it?
FYI, tin and aluminum is a no go for us.
Let me know in the comments below and while you're here don't forget to pick up your FREE - full sized - deep conditioner with any purchase.
Would You Care if Your Laundry Detergent Sweat Through the Bag?
Publié par IT Admin le
commentaires
Probably not be bothered as long as it didn’t stain or damage other products or shelving where it is stored in the laundry room. Or if the product didn’t become clumpy like my OxyClean does once the box is opened.
Knowing it was natural, I would still buy it, but I agree with the other comments regarding the explanation on the packaging. You also might want to consider giving the packaging a grainy pattern, so the sweating is more camouflaged. Just a thought.
No, wouldn’t care at all. Generally, as long as I knew it was natural for the product.
I agree that education with a catchy phrase on the front and explanation on the back is needed. I would not purchase it off the shelf otherwise because I would think something was wrong with the product, that it wouldn’t work, and that it would get all over my other purchases/car, etc.
Thank you for your great products, for keeping it Canadian, and for your continued dedication to being as “clean” as possible for our health and for the environment.
Like so many have responded – education is key – a message on the bag with the explanation would be beneficial. I will continue to purchase on line. Your cause has become my cause in making the earth a better place. Thanks for all you do!
I see your quandary. I would not because I am an educated consumer but unfortunately those who are not might be. What about using a waxed paper?
If I had not read your email with the explanation, I would be put off by seeing the “sweaty” bag on the shelf, thinking something had gone wrong with the product. So I agree with everyone who suggests a very prominent and catchy phrase to grab customers’ attention and then give an explanation — on the package itself and maybe even an extra sign attached to the shelf or display case. Once educated and assured that the product is fine, I would be excited to have found a product in plastic-free packaging!
It wouldn’t bother me because I’ve been buying from you for years and get your emails so I know the reason. I agree with everyone else who has suggested some eye-catching marketing that explains the reason. Not everything needs to be pretty and perfect!
Like said by most people here. Education would be key to success. Price point and product effectiveness will make the difference as well. If the education point is not there then stores will find it hard to put it on the shelves as they do not want people returning the product because of appearance purposes. Like any new produce incentive purchases or free samples may help you as well.
Agreed that if the bag said something like “Sorry I’m sweaty!*” (Attention-grabbing and Canadian) with a brief explanation, I’d get over the initial ick right away.