The dirtiest ingredient in skin care today
The Cleanest Cleanser
guaranteed
Try it for 90 days and if you don't agree this is the best cleanser for your skin (and our planet) we'll give you all your money back AND buy you another cleanser of your choice.
The Cleanest Cleanser
guaranteed
Try it for 90 days and if you don't agree this is the best cleanser for your skin (and our planet) we'll give you all your money back AND buy you another cleanser of your choice.
5 Reasons Why (we think) this is the cleanest Cleanser in the World
1 - Clean Ingredients
All our cleansing agents are a 1 or 2 on the EWG toxicity scale, with antioxidant extracts of goji berry, ginseng, dandelion, lemon and cucumber, and ceramides to moisturize & protect the skin barrier.
2 - 50% Lower Carbon Footprint
Facial cleansers are 60 - 80% water, meaning we ship water all over the world, creating unnecessary
emissions & plastic packaging. So we removed the water and created a concentrate you can add to
water at home.
Ship cleanser, not water.
3 - Toxin Free Packaging
There is growing evidence plastic packaging leaches hormone disrupting chemicals. We removed the worry by creating our own packaging made of hemp, algae, natural waxes, oils and resins.
4 - Canadian Regulated
The Canadian government has a Cosmetic Ingredient Hotlist, including hundreds of chemicals prohibited from use, such as: formaldehyde, triclosan, selenium and 1.4-dioxane — all which are allowed in U.S. products.
5 - Zero Waste
Our cleanser is packaged in our own backyard compostable pods. Simply rinse, break the pod up and let it compost in your own garden or other home composting system. (P.S. Zero waste is a BS term, but you get the point).
Why are We shipping water around the world?
Why are We shipping water around the world?
...and why aren't more people talking about this?
Did you know that in 2021, the US shipped over 5 million imperial gallons of water across the country, for facial cleanser ALONE? That’s a lot of wasted emissions for something we have at home.
Let’s break down the numbers.
The average cleanser is roughly 5.2oz (150ml) and the first ingredient - at least 60% or 3.2oz (94ml) - is straight up H2O (water for those of us who get a little queasy with the periodic table). And 271 MILLION bottles of facial cleanser were sold in the US in 2021.
That’s a lot of water, which also leads to a lot of plastic to store all that liquid goodness.
Now, imagine if once every couple of months, you filled your own bottle with water, poured the remaining ingredients (2oz or 40ml), gave it a light shake and voila, you had a super high quality cleanser without having to create all those emissions OR associated plastic packaging? Makes sense right?
How Beauty's 'Dirty Side' led to THE DEVELOPMENT OF CHRYSALIS
How Beauty's 'Dirty Side' led to THE DEVELOPMENT OF CHRYSALIS
At 32, my wife (Mandy) saw a dermatologist to check on some sun spots that developed after years of sun without sunscreen and the occasional visit to a tanning bed (whoopsie).
Anyhoo, the dermatologist did some ‘tests’ - but I use air quotes because of this article from The Atlantic - The Pseudoscience of Beauty Products: “Many experts I found were not independent scientists, but dermatologists who also had a clinical practice and, as such, benefit (some greatly) from a thriving industry.”
And what did the tests reveal? That Mandy should buy a number of products from a company the dermatologist owned. And each product cost upwards of $200.
It really grinds my gears when when professionals take advantage of our greatest insecurities, so when Mandy and I launched etee (everything touches everything else) we made the following list to guide all product development decisions:
8 Dirty Things YOU Should Know about the 'Beauty' Industry (And popular facial cleansers)
1 - Most beauty claims are false
“Researchers at Valdosta State University in Georgia and the University of Nebraska-Lincoln analyzed 289 makeup, hair care, fragrance and skin care advertisements from April 2013 issues of seven fashion magazines including Vogue, Marie Claire and Glamour… Among scientific claims, 86 percent were considered vague (omitting important information) or false”. (CBS News)
2 - Liquid cleansers are too harsh for our planet
Most facial cleansers are 60 - 80% water. In 2021, over 5 million imperial tons of ‘cleanser water’ was shipped across the USA. This means we’re shipping water all over the world, creating unnecessary emissions and plastic packaging when we have water at home. Why aren't more people talking about this?
3 - US cosmetics are full of chemicals banned in Canada & the EU
“In the US it’s really a buyer beware situation,” said Janet Nudelman, director of the Campaign for Safe Cosmetics. “Cosmetics companies can use any raw material that they like and there’s no way to know if they are safe before they reach the shelves. The contrast with the EU [and Canada] is stark and troubling.” (The Guardian UK).
4 - Plastic packaging releases hormone disrupting chemicals
There is increasing evidence that not only is plastic packaging harming our planet, it may also be harming our bodies: "Phthalates are added to a dizzying array of plastics, to make them flexible [and] durable. They easily escape from these products as vapors or particles, and are found in the urine of nearly every American, as well as in blood, sweat, breast milk, semen and ovarian fluids." (New York Times).
5 - Most plastic packaging isn't getting recycled
20 billion units of plastic packaging are produced by the beauty industry every year, and despite best intentions, most of it cannot be recycled. “Since 1950, the beginning of large-scale plastic production, only 9% of the world’s plastic has been recycled. In recent years, more people have awakened to the truth that the idea of recycling plastic is largely a myth.” (Plastic Pollution Coalition).
6 - Most 'plant plastics' have similar problems to 'regular' plastics
Most plant derived plastics will not biodegrade in natural settings (they need to be heated in commercial composters), they’re not easily recycled and they often use food sources, like corn, thereby driving up the cost of these source materials in developing countries. (Smythsonian Institute).
7 - Plastic doesn't decompose, it gets old & becomes micro plastics
Plastic does not decompose. This means that all plastic that has ever been produced and has ended up in the environment is still present there in one form or another. (Plastic Soup Foundation).
8 - Glass packaging is not sustainable for single use items
While glass is unlikely to leach hormone disrupting chemicals, glass is much heavier than plastic, which can lead to increased emissions and it’s very carbon heavy to recycle (most glass containers are crushed up, not reused). While glass makes sense to reuse in the home, it’s not the best option for single use items.
We've waited 7 years to clean your face
We've waited 7 years to clean your face
We've worked with Canadian chemists and microbiologists, been featured on Good Morning America, interviewed by National Geographic, received a silver packaging innovation award from Dow Chemical and proudly served more than 300,000 customers.
But it hasn't been all sunshine and bunny rabbits. We've made mistakes - big ones - like getting kicked off Kickstarter, blowing up on TikTok only to disappoint customers with a backorder that could have been avoided, and having several 'failed' products before our break throughs.
It's been glorious and shitty all at the same time.
But we're proud of where we sit today and we're so excited for you to be a part of our next great adventure.
We built a Police force of Ingredients to clean up, Serve & Protect your skin
Cheesy metaphor aside, hydration is the foundation, providing protection from the invaders who want to take over your skin: wrinkles, age spots, dark circles, chapped skin and dryness. Our cleanser was developed to remove make-up and clear your pores, while providing PH balanced reinforcements to maintain and uphold your natural moisture barrier. In other words, it'll clean you up real nice without leaving you feeling dried out.
Goji Berry
If free radicals are robbing you of your 'youth' (okay, anti-aging is a BS term, but you get my point, free radicals can increase the signs of aging) then the antioxidant Carotenoids help 'neutralize' these intruders to BRIGHTEN the skin. Goji Berries are full of Carotenoids, so they are a key line of defense in our army of ingredients.
Ceramides
These captains of hydration are the reinforcements your skin needs to replenish and protect the natural skin barrier. In even simpler terms, ceramides are naturally-occurring fatty acids that help retain moisture in the skin.
Ginseng
Ginseng is like the undercover cop that works on the street to support collagen growth and maintenance, help improve skin tone and texture
Dandelion
Dandelion extracts are the beat cops with powerful antioxidants to cleanse the skin by removing buildup, neutralizing free radicals and balancing the skin's PH levels. And some even claim - it's the perfect skincare ingredient to treat acne - because it detoxifies, clears pores and prevents breakouts.
Pop It, Squeeze it, Use it, Leave it
Cut & squeeze pod into dispenser, pre-filled with 100 ml of clean tap water.
Gently shake and let sit. Use 3-4 pumps to cleanse face.
Rinse and breakup pod into soil or compost.
Antioxidant food extracts
Not tested on animals
Super concentrated formula
Allergy friendly
Traceable ingredients
How our cleanser Measures up
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How We Compare
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Let customers speak for us
I have been using etee's facial moisturizer for at least a year. All I can say is that "I love it!!". It goes on so smoothly, and my face feels so fresh after applying it. It may come in a little bottle, but it truly lasts a long time because you only need a little bit to cover your face. You know what "they" say ... "Good things come in small packages!!".
Mixing was easy. I love the container that the starter pack comes with. Leaves my face feeling clean and moisturizes better than the gentle facial cleanser I had been using.
A little bit of product goes a long way, especially if I apply while skin is still damp from washing. I am a happy repeat customer. Also, Customer Service was very quick and helpful when I had a shipping issue.
This goes on without leaving any trace and feels smooth and nourishing on my skin. I'm happy to use it on my face particularly. If I need to apply twice for longer exposure that feels fine also. Does not leave oil traces on the water if I swim (oil traces harm aquatic life). Good product!
I am really impressed with this moisturizer! Not only is it planet friendly but it is very moisturizing despite its light feel. Very impressed!! Love all Etee ❤️ I recommend 😊
One tube fills a small jar. The texture is similar to whipped cream. It is very moisturizing and my skin absorbs it quickly. The empty tube was easy to break apart for the compost. I have tried a lot of eco-friendish options and so far this is the best!
The first time I used this cleanser my skin immediately felt silky & smooth. I am 61 years old & finally found a cleanser that doesn’t leave my skin feeling dry & stripped of its natural oils. Thanks etee
I'm so excited to start my clear skin journey with this cleansing product. I found the brands' TikTok page and was instantly hooked! The beauty industry certainly could use ingenuity like this line of products. 10/10!
Love etee facial sunscreen. Super clean ingredients, nothing toxic. Goes on easy. Feels light on the face. Easy non plastic container to carry with me. Thank you etee for caring about our face, and the planet.
Customer service was great! My first order came through with some issues. I emailed asking for an exchange and they just replaced the whole order easy peasy. The replacement showed up just fine and I'm so happy it did. Everything smells good and the face wash makes my skin glow IMMEDIATELY. I'm so happy with this company
Thanks to tiktok I found this waste free face cleanser, and I was sold when I saw the awesome ingredients I'd be putting on my face. I've been using it for 2 weeks now and it's great to get make up off, and isn't drying. I love it.
I've tried them all, the drug store brands, the beauty boutique brands, but THIS is what does it for my face and my skin. I'm 53 with the crows that come along with it, and I've found them significantly diminished since I've started using this. I love it and I'm #NeverGoingBack!!!!
Over 300,000 customers proudly served!
Ultra Facial Moisturizer with Hyaluronic Acid, Vegan Squalane and Algae derived Beta Glucan
Ultra Facial Moisturizer with Hyaluronic Acid, Vegan Squalane and Algae derived Beta Glucan
- Hydrate, smooth and plump
- Lightweight and non-greasy
- Gentle and good for sensitive skin
- Features hyaluronic acid, Squalane & Euglena Gracilis (beta glucan)
- Beta-glucan promotes collagen production and retains up to 20% more moisture than hyaluronic acid.
- Backyard compostable
- Plastic free
Reusable Facial Cleanser Dispenser
Reusable Facial Cleanser Dispenser
A 'multi-use' glass dispenser, with water fill line to enable easy mixing and use of our facial cleanser (free with purchase of 3 pod / bottles or more).
Lemongrass Liquid Hand Soap Concentrate
Lemongrass Liquid Hand Soap Concentrate
- Cleans, suds, and softens WITHOUT plastic
- NO wasted emissions of shipping water
- Refreshing lemon scent
- Backyard compostable
- Each 40ml pod makes 13.5oz/400ml of liquid hand soap.
Lavender Lime Super Concentrated Liquid Dish Soap
Lavender Lime Super Concentrated Liquid Dish Soap
Each biodegradable pod holds our all-natural, bio-based concentrated dish soap, made with 100% plant-based ingredients. Free from SLS, Phthalates, Sulphites, Sulphates, Synthetics, Colourants and Fragrance.
Each 40ml pod makes 13oz/400ml of liquid dish soap.
Glass Soap Dispenser
Glass Soap Dispenser
Grab a 16 oz glass mason jar with either a stainless steel or black pump top (with a plastic straw - this pump has the least plastic that we could source and is offered only due to popular demand). Either option is easy to use, slick, classy and looks great on your kitchen counter.