What Mask Filters Should We Sell?

As you probably know by now etee stands for everything touches everything else.  Our goal is for all our products to come from the earth and return to the earth, meaning biodegradable, eco-certified ingredients (non-toxic) and plastic-free.

Now that we're in the middle of a Global Pandemic, we are challenged with the desire to stay true to our mission, while also providing the protection people deserve.

You see, while Our FaceMasks fit perfectly with this mission - they are made with GOTS certified organic cotton and they are reusable - it is recommended to use a filter to ensure the masks provide maximum protection.


So we've been looking at filter options and the quickest to get in stock, cheapest and most tested is the disposable/single-use PM2.5 multi-layer, activated charcoal filter (with layers of synthetic melt-blown fabric), BUUUUT it's single use and it won't biodegrade any time soon.


At the other end of the spectrum is a cotton filter that is more expensive, will take longer to bring to market and is not as proven. 

Reusable antibacterial cotton filter - set of 4 for $12.00USD. SLOW TO MARKET, BIODEGRADABLE, EXPENSIVE and unproven.


Another option that has been popping up in DIY circles is the Coffee filter.  It is - as yet - unproven, but it would be biodegradable and less expensive to produce.  

Disposable paper filter (coffee filter type) - set of 20 for $5.99. REASONABLE SPEED TO MARKET, BIODEGRADABLE, UNPROVEN

Soooo, with this in mind, we're feeling that in light of the Pandemic, it makes most sense to get the PM2.5 filter to market as quickly as possible while we continue to look into the more sustainable options; both from an 'ecological footprint' perspective AND from a functionality perspective.

We always LOVE to hear your perspectives though, and we read all of your comments and take everything you say into consideration, so....

Let us know your thoughts in the comments below!

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  • I would go with the disposable coffee filter type. This way it covers kind of both your ideas of having something that can help filter out germs (just state that its “unproven” as you did here) with also being biodegradable. Both are a good marketing strategy while still being cost effective.

    Heather on
  • Definitely go with a biodegradable earth friendly option, because that’s what your company stands for and if you sell a synthetic version, it will harm your brand, and sully the perception that customers have, knowing they can buy from Etee, and there’s a guarantee of the product being earth-safe.

    DEgan on
  • I’d go with the coffee filters until a more sustainable option is available. I use a CPAP machine and those filters work well.

    Marta Roller on
  • Coffee filter
    I saw a video that soaked them in salt water and dry them to add another layer of protection. The idea is that salt cures meat by killing germs creating a second barrier. It would do the same with the mask.

    Sharon Fraser on
  • Can you sell the Hepa vacuum filters?

    Kim Whittle on

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